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Understanding social sharing with Squarespace

You can connect with a wider audience by linking your site to your social media profiles and pushing content as you publish it. Adding social features like Share and Pinterest Save buttons help visitors share your content on their own, further increasing your site's reach. This guide explores different ways you can use social media with Squarespace to create a connected online presence.

Add social icons

You can display social icons by adding links to your social accounts. In most templates, social icons display with a template-specific design that you can customize in your style settings. If your template doesn't display social icons automatically, you can add them using the Social Links Block.

When visitors click an icon, they'll be taken to the connected social profile.

Here's an example of what social icons may look like on your site.


Add Share buttons

After connecting your accounts, you can prompt visitors to share your content with their own social networks. Depending on your template, Share buttons appear below collection items or at the bottom of collection pages.

When visitors click the share button, they can craft a message to accompany your content and post directly to their social networks.

Here's an example of what Share buttons look like on your site.


You can add Share buttons for the following services: 

Push content from your website to social media

Connect your accounts to begin automatically sharing content on social media. Enabling this feature is a great way to save time if you want to cross-post new content. You can push content from your site directly to the following services:

You can also share content by manually sharing URLs.

Pull content from social media to your website

Add social blocks to display posts from social networks on your site. You can add blocks for:

Measure social traffic to your site

Visit Traffic Sources in Analytics to see which social networks are driving the most traffic to your site.

Watch a video

Watch this video from our All About Images Series for tips on using your site's images in social sharing.

More options

Beyond social icons and Share buttons, you can also:

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Understanding social sharing with Squarespace