Connecting Facebook to Squarespace

Display a Facebook social icon and share content between Squarespace and Facebook.

Last updated March 1, 2023

By connecting your Facebook account to your Squarespace site, you can display social icons and share content from Squarespace to Facebook. This guide explores different ways you can use Facebook with Squarespace.

Here's what you can do with this integration:

Social icon Share button Push content Pull content Other
Yes Yes (version 7.0 only) Yes (pages only) No Yes

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Connect your Facebook account

Tip

If you're setting this up for someone else or have multiple Facebook accounts, log out of Facebook to ensure you connect the right account. If you're already logged in, that account will connect by default.

To authorize your account:

  1. Open the Connected Accounts panel.
  2. Click Connect Account.
  3. Select Facebook from the Social Accounts menu.
  4. Log in using your Facebook username and password.
  5. Click Okay to authorize Squarespace to post to your Facebook Pages, if applicable. We'll never post anything to Facebook without your permission—this authorization adds an option to create a new post when you publish new content.
  6. If you want to push content to Facebook automatically, ensure Show Push Option is checked, and choose a Facebook Page from the drop-down menu.
  7. Click Save.

If you want to push content to multiple Facebook Pages, you'll need to separate each page under a different Facebook account, and connect each account to your site. To connect multiple Facebook accounts, log out of Facebook, then return to the Social Accounts menu and repeat Steps 5 and 6.

Add a social icon

To display a social icon:

  1. Open the Social links panel.
  2. Add your Facebook profile or page link.
  3. Check Show Social Icon.
  4. Click Save.

For more detailed steps, visit Adding social links.

After adding your Facebook link, the social icon will automatically display in most templates, but not all of them. You can also add social icons using the social links block.

Add a Share button

Accessing this feature

Version 7.1 doesn't support built-in share buttons.

To help visitors share your content on Facebook, you can add a Facebook Share button to the following content:

  • Album pages
  • Events pages
  • Gallery pages
  • Layout pages (Flatiron template only)
  • Blog post
  • Product items

In some templates, the Facebook Share button displays as a Like icon, and doesn't post content directly to visitors' Facebook Timelines. Learn more in Adding Share buttons.

Push content to Facebook automatically

To learn how to push content to Facebook and customize your posts, visit Sharing content on social media.

To troubleshoot the content that appears in your posts, visit How content displays in social posts.

Selling and advertising products on Facebook

If you have an online store, you can sync your products with Facebook to sell and advertise directly from your profile or page.

To learn more, visit Selling products on Facebook and Instagram.

Connect a Facebook business or brand page

You can connect a Facebook Page for your business, brand, or organization to your Squarespace site. 

  • To add a social icon linking to your brand's Facebook Page, follow the steps above to add a social icon.
  • To push content to your brand's Facebook Page, visit Sharing content on social media to change your push target.
  • To make your Facebook posts look like they came from your Facebook Page, rather than your Squarespace site, follow the steps in Sharing content on social media to impersonate your Facebook Page.

Connect Meta Pixel

Meta Pixel is an analytics tool for advertising. It tracks visitor actions on your site and uses that data to inform future ad campaigns. To learn more, visit Using Meta Pixel with Squarespace

Troubleshooting

For help with troubleshooting common issues with Facebook, visit Troubleshooting Facebook sharing issues.

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Connecting Facebook to Squarespace