Customize the automated order, donations, account creation, or membership emails that are sent to customers.

Customers receive automatic emails when they shop, donate, create accounts, or purchase payment plans for Digital Products. The default design and content of these emails are ready to use as-is, but you can customize them to match your design and brand.

These notifications are only for your commerce customers and member sites members. If you also have Acuity Scheduling clients, manage their email notifications in the Acuity Client Email panel.

If customers check out using Afterpay or Clearpay, they may receive emails about their payment plan, depending on their settings. It's not possible to customize these emails.

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Preview customer-facing emails

Use the preview tool or send a test email to better understand your customer experience. Keep in mind that personalizations you add using merge tags, like your site title, the order number, or the customer's name, display as filler text in the email preview and in test emails. To get the best sense of your customer-facing notifications, place a test order.

Preview emails for local pickup orders

Test emails don't reflect the order confirmation email customers receive when they choose local pickup. To preview that email, place a test order. The test order email may include placeholder pickup times that don't reflect your store's local pickup details.

Use the email preview

Preview your store's automatic, customer-facing email copy and design, and compare the design between screen sizes:

1. Open the Customer Notifications panel.
2. Click an email category, then click an email type.
3. Click Edit Email in the top-right corner.
4. To preview the email's display on mobile devices, click the computer icon in the top-right corner.

Tip: Buttons and other calls to action won't work in the email preview.

Send a test email

Send a test email to preview the email design in your email client:

1. Open the Customer Notifications panel.
2. Click an email category, then click an email type.
3. Click Edit Email in the top-right corner.
4. In the Email tab, click Send test.
5. Enter the email address that will receive the test email.
6. Click Send.

Keep in mind:

• Links in test emails expire after 24 hours.
• Test emails won't send on trial sites. Upgrade your site to send a test email.

Email types

Customers receive these emails from your site, if you've enabled these options.

Customer accounts

Category	Email	More information
Customer accounts	Account created Account verification Reset password Password updated Email change Email change verification	The reset password link expires after 24 hours.

Payments

Category	Email	More information
Payments	Payment successful Payment declined	Sent to people who make one-time purchases after their payment succeeds or fails, if their payment was In progress. Sent to people who make recurring payments if their renewal payment fails.

Products & services

Category	Email	More information
General orders	Order confirmed Order confirmed - payment in progress Order refunded Order refund initiated Product not available	The Order confirmed - payment in progress and Order refund initiated emails are sent during ACH transactions. These email types display if you use Squarespace Payments, but it's not possible to edit them.
Subscriptions	Subscription renewal, if enabled Subscription canceled Subscription verification needed	By default, subscribers receive the Order Confirmed email only once after the first purchase. To change that, click the Order confirmed email, scroll down, and switch the toggle on beside Send to subscribers. You can enable renewal notification emails to send customers a notification 15 days before subscription renewal.
Fulfillment	Order fulfilled Ready for pickup Out for delivery Digital downloads	You can edit the Ready for pickup email text in the pickup option editor, under Pickup information.
Customer engagement	Waitlist	Enable product waitlists to email interested shoppers when sold-out items are back in stock. This email isn’t automatic. Instead, you’ll send waitlist emails from the Waitlists panel when you’re ready.

Tip: Clients receive emails when their invoice status changes, but it's not possible to customize these emails.

Content & memberships

Category	Email	More information
General orders	Order confirmed Order confirmed - payment in progress Order refunded Order refund initiated
Subscriptions	Subscription renewal, if enabled Subscription verification needed	Members with subscription pricing plans also receive confirmation emails when their subscriptions renew. To ensure that your members receive the email, click the Order confirmed email, scroll down, and switch the toggle on beside Send to subscribers. Members with fixed-amount pricing plans paid in installments receive the subscription renewal confirmation email for each payment. The emails include the number of payments remaining. After they pay the final installment, these emails stop. You can enable renewal notification emails to send customers a notification 15 days before subscription renewal.
Content & memberships	Welcome Cancelled

Donations

Category	Email	More information
Donations	Donation receipt New recurring donation Recurring donation cancelled Recurring donation verification	Donors can sign up for recurring donations, if you've enabled them.

Gift cards

Category	Email	More information
General orders	Order confirmed Order confirmed - payment in progress Order refunded Order refund initiated
Gift cards	Gift card issued Gift card voided	The gift card issued email is sent to the gift card recipient. Your customers receive the gift card voided email when you cancel and refund a gift card.

Squarespace Point of Sale

Category	Email	More information
Squarespace Point of Sale	POS receipt Refund receipt	Customers can also choose to receive an email receipt for point of sale transactions.

Customize emails

Open the Customer Notifications panel.

Global email styles

Global email styles create a consistent look and feel across all customer notifications. Changes you make to global styles apply to all commerce emails your site sends to customers, as well as certain automations. You can also edit the text and layout of individual notifications.

To customize your email styles:

1. Click Global email styles to open a preview, then click Edit.
2. Click Quickly match your site to apply your site’s logo and color themes to your notifications, or customize each setting separately in the right panel. The email preview displays your changes.
3. Click Send test to send a test email (optional).
4. When you're done, click Save.

You can customize these details:

Colors	Background color Email color Line color
Font	Font pack Font sizes Text and link colors
Button	Style Alignment Colors Font
Header	Change the layout, color, and font of the email header. You can also: Add an image, logo, or text Show or hide your site title
Footer	Change the layout, color, and font of the email footer. You can also add: Branding (an image, logo, or text) Business information and Tax Registration ID Social links

Business settings

Click Business settings to edit your business name, address, and tax registration ID. Your business name and address appear in email footers, and your tax registration ID or VAT ID number displays on receipts. If you have version 7.0, depending on your template, your address may also display on your website.

You can also edit your Reply-To and From Email addresses, which apply to all emails.

Reply-To and From Email addresses

These fields affect the sender information displayed in your site's emails. Editing them is optional.

• Reply-To - This is the email address that customers reply to when they receive automatic store emails, invoices, and documents. We recommend choosing an address you check often. The email address must be valid. If it isn't, emails won't send.
• From Email - This is the address emails are sent from. If you use a Gmail or Yahoo email address, Squarespace adds no-reply@squarespace.info to this field as the default email address.

Tip: Due to the settings of certain email providers, using a custom domain email address in the From Email field can sometimes cause emails to be marked as spam. We strongly recommend using the default email address to prevent delivery issues.

Depending on your email client, your site title may display as the contact name in your inbox. We recommend adding a site title that represents your brand. All test emails are sent from no-reply@squarespace-mail.info.

If customers report that your site emails are being marked as spam by their email provider, recommend that they add your From address to their email provider's "allow" list. You can also try updating your From address to no-reply@squarespace.info.

Individual emails

You can customize the text and some formatting details of individual emails. You can also add sections to include more text, images, and other formatting elements.

Click an email, then click Edit to customize it:

1. Click the Style tab to change the email's text and layout.

2. Hover over the email sections and double-click to edit them.
3. Edit the text. You can add formatting and merge tags.
4. Customize the details that appear in the right panel.
5. Click the + icon to add a new section. You can add text, images, a spacer block, or a horizontal line.
6. Click the Email tab to change the subject line and preview text, which displays in the recipient's email client.
7. Click Save.

It's not possible to edit the header and footer for individual emails.

Add text for different product types

You may want the Order Confirmed email to include different text depending on the product type. For example, you may want to provide shipping lead times for physical products, or information about how a download link works.

To add content for different product types:

1. In the Customer Notifications panel, click Products & services, then click Order confirmed.
2. Click Edit email.
3. In the email preview, click [Add an optional custom message based on product type.]
4. Edit the product-type text in the panel that displays.
5. To edit the text padding, click Padding and make your changes.
6. When you’re done, click Save to confirm the changes.

To customize Member sites emails, visit Customizing the Member sites experience. To customize Donation emails, edit the Donation Receipt email under General Orders.

Merge tags

Text with a dotted underline represents a merge tag, which displays personalized information about your site or the customer, like their name or order number.

To add a merge tag:

1. Highlight text.
2. In the text formatting bar, click the arrow icon.
3. Select the tag.

The available merge tags depend on the email you're editing.

Tag	Global styles	Emails
Customer first name	No	Product restock Customer account welcome Password reset Password updated
Donor first name	No	Donation confirmation
Linked site title	Yes	All
Order number	No	Order confirmed Order refunded Order fulfilled Download product
Site title	Yes	All
Subscriber first name	No	Subscription canceled Subscription authorization required
Subscription name	No	Subscription canceled Subscription authorization required Subscription payment declined

Order status link

The order confirmed email displays an order status link, which customers can click to view their order status on your website. The email also contains a confirmation code which customers can use to review their billing and shipping details on the order status page. It’s not possible to customize this link text, the confirmation code, or the order status page. To learn more about the order status page, visit How customers buy your products.

Resend emails

You can resend the email notifications with a customer's shipment tracking number or gift card from the order details. Clicking an expired download link automatically sends a new link to the customer's email address. If a customer requests to send any of these notifications to a different address, you can change the email address before resending.

Manage your email settings

Site Owners and contributors with Administrator and Store Manager permissions receive email confirmations for new orders, and, if enabled, low inventory.