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Customer Accounts

Customer Accounts can increase repeat sales and help you build a deeper relationship with your customers. By creating an account, customers can securely save payment methods, shipping addresses, shopping carts, and order information, making for a faster checkout experience. 

This guide focuses on customer accounts for online stores, but the information also applies to donations. To see the customer and donor experience, visit How customers use Customer Accounts.


You can enable Customer Accounts if:

Login link display

Your account login link may display automatically, depending on your site's version.

In version 7.1, the Login / Account link displays automatically in your site's navigation after you enable Customer Accounts. The link follows your site's header styles.

To hide the Login / Account link:

  1. Click Edit in the top-left corner of your site preview.
  2. Hover over the header and click Edit Site Header.
  3. Click Elements, then switch the Account Login toggle on.
  4. Click anywhere outside the editor, then hover over Done and click Save.

In version 7.0, only some template families display a Sign in / My account link in the navigation by default. Depending on your template, the Sign in / My account link follows your navigation or link styles. These templates work best for Customer Accounts:

  • Adirondack
  • Avenue
  • Bedford
  • Brine
  • Five
  • Galapagos
  • Montauk
  • Pacific
  • Skye
  • Supply
  • Tremont
  • York

If your template family isn’t on this list, you can manually add this link.

Tip: The Brine family has additional style and placement tweaks for the Customer Accounts link.

Enable Customer Accounts

When you enable Customer Accounts, customers can create accounts through a link in your navigation menu. For more information, visit How customers use Customer Accounts.

  1. In the Home Menu, click Commerce, then click Customer Accounts.
  2. Switch the toggle to ON.


View a customer's account

In the Profiles panel, click Customers. Every customer with an account will display a check in the Account column. Click any customer to view their profile and customer details. For more help, visit Managing customers.

Customize account emails

Customers receive a Welcome email when they create an account. You can customize this email and the account password reset emails to match your store’s brand. To learn more, visit Customer email notifications.

Manually create a sign in link

All version 7.1 sites and some version 7.0 templates automatically create a Sign In / Account link in your navigation menu. However, if you’re using a different version 7.0 template, or want to add this link elsewhere on your site, you can do it manually:

  1. Add a navigation, text, or image link.
  2. For the link URL, enter /account/login
  3. Save the link. 

The /account/login link will bring visitors to the homepage and display the Sign In window. Unlike the built-in link, a manually created account link won't change its title after a visitor logs in.

Saved payment methods

How customers save payment methods to their account depends on your store’s payment processor. Customers can create an account and save payment methods during checkout or by using a Sign In link in your navigation menu.


If your store is connected to Stripe and not in test mode, customers can securely save credit card payment information to their account. When viewing a saved credit card, only the last four digits of the card will be visible.

Your customers’ saved credit card information is stored within Stripe. If you disconnect or switch your Stripe account, customers won’t be able to save new cards or use saved cards connected to their account.
 After you reconnect the same Stripe account, customers can continue using their saved payment methods.

Apple Pay

Since Apple Pay is built for a quick checkout experience, customers can’t log into their account during an Apple Pay checkout. If they’re already logged in, they can complete checkout normally.


It isn’t possible to save PayPal accounts to a Customer Account. If your store is only connected to PayPal, and not Stripe, the Payment area won’t appear in the Customer Account panel.

Helping your customers

The relationship between you and your customers is your responsibility. How you manage these online accounts is up to you, but there are best practices you can follow to ensure your account holders have a smooth experience, like displaying contact information and store policies.

While we can't help your customers or donors directly, we've prepared information you can add to your website as a start. You can also update your policies to include information about Customer Accounts.

Customers who forget their passwords

I’m unable to change your password for you, but after clicking the Sign In link on the homepage, you can click Forgot password? to send yourself a password reset email. This link expires after 24 hours.

Customers who want to change their account email address

It isn't possible to change the email address associated with your account at this time. You can create a new account using your updated email address.


Can I edit a customer’s saved information?

No. Only customers can edit their saved shipping addresses and payment information.

Can I cancel a customer’s subscription for them?

Yes. You can cancel a customer’s subscription from the Subscriptions tab in the account details. To learn more, visit Subscription products.

How do customers change their email address or password?

Customers needing to update their email address should create a new account. Customers can use the Forgot password? link in the Sign In window to reset their password.

It isn’t possible to change a customer’s email address or password on their behalf.

My customer can't reset their password.

Customers can only reset their password when they try to log into their account before checkout. The option to reset their password doesn't appear on the checkout page. 

Can a customer save a PayPal account as a payment method?

No. Customers can only save credit card information and billing addresses.

Can I customize the "Sign In / Account" link?

It isn’t possible to edit the text of the Sign In / Account link.

The Brine template family has additional style options for the Sign In / My Account link. This includes changing it to an icon, moving its position, and adjusting its font and color settings.

Can customers check out without an account?

Yes, logging into an account at checkout is optional. Customers without accounts can check out as a guest.

Can I require customers to create an account to check out?

No. It isn’t possible to make creating an account required.

Can donors create customer accounts?

Yes. After you enable Customer Accounts, donors can create an account when they check out.

Will orders made while logged out appear in a customer’s account?

If the customer enters the same email address at checkout, this order will appear in their Customer profile in the Customers panel. However, when a customer views their own account, orders placed while logged out won’t be included.

Will orders made before the customer created an account appear in their account?

All orders placed with the same email address will appear in their Customer profile in the Customers panel. However, when a customer views their own account, orders placed before creating their account won’t be included.

I can’t see my Sign In link.

If you’re using a template in the Brine family, the Sign In / My account link may be hidden. To fix this:

  1. Enable Customer Accounts.
  2. Open Site Styles.
  3. Click Customer Accounts Link Position.
  4. Set this to any position except Hide.

 Click any customer to view their account details.

In person sales aren't displaying in a customer's account. 

Sales made through Squarespace Point of Sale don't display in a customer's account because it's not possible to log in during in person checkout.

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Customer Accounts