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Connecting Instagram to Squarespace

Instagram is a photo sharing app. This guide explores different ways you can use Instagram with Squarespace. 

Here's what you can do with this integration: 

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Connect your Instagram account

To authorize your account:

  1. Log out of all Instagram accounts. 
  2. In the Home Menu, click Settings.
  3. Click Connected Accounts.
  4. Click Connect Account.
  5. Select Instagram from the Social Accounts menu. 
  6. Log in using your Instagram username and password. 

Add a social icon

  1. In the Home Menu, click Settings.
  2. Click Social Links.  
  3. Add your Instagram profile link. 
  4. Check Show Social Icon
  5. Click Save

For more detailed steps, visit Adding social links.

After adding your Instagram link, the social icon will automatically display in most templates, but not all of them. You can also add social icons using the Social Links Block.

Pull content from Instagram using a block

You can display your Instagram feed on your pages using the Instagram Block. This is a great way to create a gallery of your Instagram photos without using Gallery Blocks or Gallery Pages.

If you add the Instagram Block, check Download Data in your Connected Accounts to automatically sync photos from Instagram. 

The Instagram Block updates the feed about every 30 minutes. To refresh the connection between Squarespace and Instagram, return to Connected Accounts, click your Instagram account, and then click Reset Data.

Tag products on Instagram

Use Shopping on Instagram to tag Squarespace products in your posts, so followers can shop from your store without leaving the Instagram app. To learn more, visit Tagging products on Instagram.


My site is connecting the wrong Instagram account

If you're logged into Instagram when you connect your account, your site will automatically connect the account you're logged into. To resolve this, ensure you're logged out of Instagram's website before connecting your account.

  1. Go to Instagram's website.
  2. Click .
  3. Select Log Out.

After you log out, you can reconnect Instagram using the login credentials for the correct account.


Instagram shows the wrong image or content when I share my URL in Instagram Direct

If the wrong information appears when you share a your site URL in a direct message, use the following troubleshooting steps:

  1. Ensure you're sharing the correct version of the URL. The URL shouldn't include config
  2. Ensure your site has a social sharing logo. In most cases, social networks choose this image to share in posts and messages. 
  3. Use Facebook's debugger tool to ensure that Instagram is looking for the most up-to-date version of your site. Since Instagram is a Facebook product, it uses the same process for pulling images and excerpts.

If you're still having trouble sharing the correct version, visit Instagram's Help Center

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Connecting Instagram to Squarespace