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Connecting Facebook to Squarespace

By connecting your Facebook account to your Squarespace site, you can display social icons and share content from Squarespace to Facebook. This guide explores different ways you can use Facebook with Squarespace. 

Here's what you can do with this integration: 

Social icon Share button Push content Pull content Other
Yes Yes Yes (Pages only) No Yes

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Connect your Facebook account

Tip: If you're setting this up for someone else or have multiple Facebook accounts, log out of Facebook to ensure you connect the right account. If you're already logged in, that account will connect by default.

To authorize your account: 

  1. In the Home Menu, click Settings.
  2. Click Connected Accounts.
  3. Click Connect Account.
  4. Select Facebook from the Social Accounts menu. 
  5. Log in using your Facebook username and password. 
  6. Click Okay to authorize Squarespace to post to your Facebook Pages, if applicable. We'll never post anything to Facebook without your permission—this authorization adds an option to create a new post when you publish new content. 

To connect multiple Facebook accounts, log out of Facebook. Return to the Social Accounts menu and repeat Steps 5 and 6. 

Add a social icon

To display a social icon:

  1. In the Home Menu, click Settings.
  2. Click Social Links.  
  3. Add your Facebook profile or page link. 
  4. Check Show Social Icon
  5. Click Save

For more detailed steps, visit Adding social links.

After adding your Facebook link, the social icon will automatically display in most templates, but not all of them. You can also add social icons using the Social Links Block.

Add a Share button

To help visitors share your content on Facebook, you can add a Facebook Share button to the following content: 

  • Album Pages
  • Events Pages
  • Gallery Pages
  • Layout Pages (Flatiron template only)
  • Blog post
  • Product items

In some templates, the Facebook Share button displays as a Like icon, and doesn't post content directly to visitors' Facebook Timelines. Learn more in Adding Share buttons

Push content to Facebook automatically

Note: As of August 1, 2018, Facebook doesn't allow third-party tools like Squarespace to share content with personal Facebook Profiles on someone's behalf. You can still push Squarespace content to a connected Facebook Page (typically used for businesses), or you can share links manually in a Facebook post

You can share the following content to Facebook Pages as you publish it: 

  • Blog posts
  • Gallery images
  • Gallery videos
  • Audio tracks
  • Product items
  • Events Pages

To learn more about pushing content to Facebook and customizing your posts, visit Sharing content on social media.  

Connect a Facebook business or brand page

You can connect a Facebook Page for your business, brand, or organization to your Squarespace site. 

  • To add a social icon linking to your brand's Facebook Page, follow the steps above to add a social icon.
  • To push content to your brand's Facebook Page, visit Sharing content on social media to change your push target.
  • To make your Facebook posts look like they came from your Facebook Page, rather than your Squarespace site, follow the steps in Sharing content on social media to impersonate your Facebook Page.

Connect Facebook Pixel

Facebook Pixel is an analytics tool for advertising. It tracks visitor actions on your site and uses that data to inform future ad campaigns. To learn more, visit Using Facebook Pixel with Squarespace


For help with troubleshooting common issues with Facebook, visit Troubleshooting Facebook sharing issues.

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Connecting Facebook to Squarespace