A tag line is a short piece of text that tells the world what your site is about. Many Squarespace templates give you the option to add and style a tag line. Tag lines in Squarespace usually display near the site title or logo, to help reinforce your brand.
This guide includes the two ways you can add a tag line and information on how it displays by template.
Page annotation
Note: This option is only available on desktop. For the Squarespace App, edit from Site Settings.
To edit your tag line from the page annotation, hover over your site title on any page and click Edit.
This opens the Logo & Title panel. In the Tag Line box, enter your tag line, then click Save to publish your changes.
Home Menu or Site Settings
You can edit your tag line from the Home Menu on a Desktop and from Site Settings on the Squarespace App.
To edit your tag line from your Home Menu, click Design, and then click Logo & Title.
In the Tag Line box, enter your tag line, then click Save to publish your changes.
To edit your tag line from Site Settings:
- Tap the Site Settings icon, then tap Logo & Title.
- Update the Tag Line.
- Tap Save.
Tag line display by template
Each template is unique, and not all templates display the tag line. The following list shows which templates support tag lines, and any special notes about how the tag lines display. Templates are grouped by family.
Template | Supported? | Notes |
Adirondack | No | |
Avenue | Yes | |
Aviator family Aubrey, Aviator, Encore |
Yes | |
Bedford family Anya, Bedford, Bryant, Hayden |
No | |
Brine family Brine family Aria, Basil, Blend, Brine, Burke, Cacao, Clay, Ethan, Fairfield, Feed, Foster, Greenwich, Hatch, Heights, Hunter, Hyde, Impact, Jaunt, Juke, Keene, Kin, Maple, Margot, Marta, Mentor, Mercer, Miller, Mojave, Moksha, Motto, Nueva, Pedro, Polaris, Pursuit, Rally, Rover, Royce, Sofia, Sonny, Sonora, Stella, Thorne, Vow, Wav, West |
Yes | Doesn't display in mobile. |
Farro family Farro, Haute |
Yes | Doesn't display in mobile. |
Five | Yes | Appears when Banner Content is set to Site Title Logo Tagline in Site Styles. Doesn't display in mobile. |
Flatiron | Yes | |
Forte | Yes | Appears on browsers taller than 800 pixels. The tag line is hidden on smaller browsers to make room for imagery. |
Galapagos | Yes | Doesn't display in mobile. |
Ishimoto | Yes | |
Momentum | No | |
Montauk family Julia, Kent, Montauk, Om |
Yes | Appears when Tag Line is selected from the Header Subtitle drop-down in Site Styles. |
Native | Yes | |
Pacific family Bryler, Charlotte, Fulton, Horizon, Naomi, Pacific |
No | |
Skye family Foundry, Indigo, Ready, Skye, Tudor |
Yes | |
Supply | Yes | Doesn't display in mobile. |
Tremont family Camino, Carson, Henson, Tremont |
Yes | Disappears when there isn't enough room for it to display horizontally. Check Always Show Tagline in Site Styles to display it in the navigation overlay. |
Wells | Yes | |
Wexley | Yes | |
York family Artesia, Flores, Harris, Jasper, Jones, Lange, Shibori, Taylor, York |
Yes |
Style the tag line
Use the Site Styles tweaks listed below to style your tag line. If your template doesn't have a specific size tweak, use the font tweak to adjust the size. Templates are grouped by family.
Tip: If you don't see the tag line on your site, see the Tag line display by template table for more information.
Template |
Tweaks |
Adirondack |
Tag line doesn't display
|
Avenue |
Site Subtitle Site Subtitle Color |
Aviator family Aubrey, Aviator |
Tagline Font Site Tagline Margin Tagline - Set the color |
Bedford family Anya, Bryant, Bedford, Hayden |
Tag line doesn't display |
Brine family Aria, Basil, Blend, Brine, Burke, Cacao, Clay, Ethan, Fairfield, Feed, Foster, Greenwich, Hatch, Heights, Hunter, Hyde, Impact, Jaunt, Juke, Keene, Kin, Maple, Margot, Marta, Mentor, Mercer, Miller, Mojave, Moksha, Motto, Nueva, Pedro, Polaris, Pursuit, Rally, Rover, Royce, Sofia, Sonny, Sonora, Stella, Thorne, Vow, Wav, West |
Header: Layout > Tagline Position Header: Tag Line > Font Header: Tag Line > Color |
Farro family Farro, Haute |
Header: Layout > Tagline Position Header: Tag Line > Font Header: Tag Line > Color |
Five |
Banner Content - Set the position Site Tagline Site Tagline Color |
Flatiron |
Site Subtitle Font Site Subtitle Color |
Forte |
Tagline - Set the font Color is set automatically |
Galapagos |
Site Tagline Color Site Tagline Font Site Tagline Spacing |
Ishimoto |
Site Subtitle Site Subtitle Size Site Subtitle Color |
Momentum |
Tag line doesn't display |
Montauk family Julia, Kent, Montauk, Om |
Header Subtitle Site Subtitle Color Site Subtitle - Set the font |
Native |
Site Tag Line - Set the font Site Tag Line Size Site Tag Line Color Site Tag Line Spacing |
Pacific family Charlotte, Fulton, Horizon, Naomi, Pacific |
Tag line doesn't display |
Skye family Foundry, Indigo, Ready, Skye, Tudor |
Show Tagline Tagline Color |
Supply |
Site Tagline Font Site Tagline Color |
Tremont family Camino, Carson, Henson, Tremont |
Tagline Font Tagline Font Min Tagline Alternate Color |
Wells |
Site Subtitle - Set the font Site Subtitle Size Site Subtitle Color |
Wexley |
Site Subtitle Font Site Subtitle Color |
York family Artesia, Flores, Harris, Jasper, Jones, Lange, Shibori, York |
Site: Header Layout > Tagline Postition Site: Header > Site Tagline Font Site: Header >Site Tagline Color |