Use Squarespace to showcase your work, capture leads, and manage clients.

Build a website to showcase your work, connect with potential clients, and send proposals, contracts and invoices.

Display your portfolio

All Squarespace sites have built-in design tools to make an exciting, original portfolio. You may want to start with a design from the Portfolios category of the template store. Add portfolio pages, gallery sections, and image blocks to make your work stand out and give potential clients a clear understanding of your skills and style. You can add a bio or CV and create password protected and unlinked pages to limit who views certain content.

Display testimonials

Build trust with potential clients by displaying testimonials on your site. Client testimonials establish credibility, demonstrate real results, and make customers feel more confident reaching out to you. To display testimonials, add a text block to any page on your site or use an auto layout to display client feedback.

Build a contact page to collect leads

Make it easy for potential clients to reach you by creating a contact page. You can add a custom form to collect details like names, emails, and project timelines. A streamlined contact experience helps you capture qualified leads directly from your website and convert potential clients into paying customers.

Send proposals, contracts, and invoices to clients

Manage your projects from start to finish using our built-in project management tools. Outline the project scope, set timelines, and send proposals to clients for approval. When you’re ready, send invoices that clients can pay online when you connect a payment solution like Squarespace Payments. You can also use point of sale and pay links to collect payments in person. Squarespace can help you simplify your workflow, maintain your brand from start to finish, and offer your clients an efficient payment experience so you can spend more time doing the creative work you love.

Keep your clients engaged with Squarespace Email Campaigns

As leads come in through your contact page, they’re automatically added to your site’s contacts panel. From there, you can organize and track your client base, add notes, and segment audiences. If contacts opt in to marketing, include them in email campaigns to share updates, promotions, and new services. Maintaining an organized contact list helps you nurture relationships, encourage repeat business, and stay connected with your audience over time.

Track your website and sales performance

Use your site’s built-in analytics to learn about visitor behavior and optimize your site to increase sales. You can measure audience engagement to see how long people stay on a page and what pages are most popular. You can view form and button conversion analytics to learn about your contact page performance. You can view the search terms visitors used to reach your site.

Use advertising and SEO feature to expand your reach

By combining targeted ads with strong SEO practices, you can increase visibility and reach more potential clients. Use our Meta Pixel integration to track visitor behavior and place targeted ads on Facebook and Instagram. Squarespace also supports SEO best practices with features like sitemaps, clean URLs, mobile optimization, and structured data to help search engines index your site.