While images grab visitors' attention, you can build a beautiful, eye-catching site with little to no imagery. Whether you're creating a writer's portfolio, presenting scientific findings, or launching a business, this guide will help you bring your words to life.
Choose a template
You can build a text-based site with any Squarespace template, but some templates are specially designed to put words front and center. Here are a few to explore:
- Pursuit - Pursuit's stacked Index Page creates a single-page site with multiple sections. Large headers at the top and bottom anchor the information, while a two-column layout creates visual interest. Pursuit is part of the Brine family.
- Foundry - Foundry uses a Blog Page as its homepage. This creates a collage of teaser text, with bold headlines and short excerpts linking out to longer posts. On the Archive page, an Archive Block highlights recently published content. Foundry is part of the Skye family.
- Montauk - Montauk's clean layout and informational header leads visitors to the information they need, while banners use a few neutral images to great effect. Learn about the Montauk family.
- Taylor - Taylor grabs attention with a mix of different layouts and font styles. Short chunks of text and a helpful footer keep visitors focused on important details. Taylor is part of the York family.
Tip: You can start with any of these templates, switch to them, or preview their demo sites for inspiration.
Add your work
There are lots of ways to add your content to your site. Here are two of the best options for text:
- Regular Page - This is a blank slate that you can customize with Text Blocks to add your words, and other options like Form Blocks, Newsletter Blocks, or Button Blocks.
- Blog Page - Beyond blogging, a Blog Page makes a great landing page. You can link out to examples of your work by setting up a Blog Page, then adding individual posts for each piece of content you want to highlight. This also lets you add new examples as you create more work.
Tip: Your blog's style depends on your template.
Build interesting layouts
After you've add content to a page or post, you can move the blocks to create columns and break up the page with different layouts. To learn how to do this, visit our guide on creating columns and rows.
- Text Blocks merge together when stacked. To break them apart, insert a Spacer Block between paragraphs.
- Regular Pages have optional layouts to get you started.
- You can create pull quotes with Quote Blocks, and float other blocks within text.
- Use a Line Block to add a horizontal line between two paragraphs
- If you create a page or post layout that you like, you can duplicate it to use it again.
Add creative touches
When creating a text-focused site, it’s important to break up big blocks of text. This makes your content more visually appealing and easier to scan. To format and style your text, add headers and bullets, then select a variety of text fonts, sizes, and colors. These guides will get you started:
There are also elements you can add to your site that aren't text or images. Here are a few popular options:
- Add a button to emphasize a call-to-action
- Change your background colors
- Separate different ideas with Line Blocks
- Create charts and graphs
- Add links to your social media profiles
- Brand your site with a unique logo and browser icon
Ideas for images
On a site that's mostly text, adding just a few images can make a big impact. If you want to add images but aren't sure where to start, here are a few suggestions:
- Headshot - Give clients a sense of who you are by including a photo of yourself on your homepage.
- Nature imagery - Get out into the world and take pictures of trees, clouds, or whatever strikes your fancy. Images that don't include text, faces, or obvious focal points make great banners and background images.
- License a stock photo - With our partnership with Getty Images, you can search for and license a professional photograph for just $10.
- Thumbnails for digital work - If you're linking to your own online articles and resources, use images from those pages to create thumbnails that represent the work.
- Splash page - With just one image, you can use a Cover Page to create a single bold page. Making this your homepage can set the tone for the rest of your site.
- Instagram - If you have an Instagram feed, use the Instagram Block to create a layout of images that automatically updates with your latest posts.
Tip: You can add images to your site with Image Blocks, banner images, background images, and blog post thumbnails. Optimize your images for display on the web with our image formatting guide.
- Visit our Getting Started tutorial series for general tips on getting your site up and running.
- Make it easy for people to get in touch or learn more with a Contact page and About page.
- Transfer a domain or register a new domain through Squarespace.
- Learn how to increase your site’s visibility to search engines.